A journey of brands, companies and products celebrating the spirit of India and the essence of Indianness!
“India is the cradle of the human race, the birthplace of human speech, the mother of history, the grandmother of legend, and the great grandmother of tradition. Our most valuable and most artistic materials in the history of man are treasured up in India only!” – Mark Twain.
Such is the majesty of the nation where the artistic manifestation and industrial genius boasts of rich heritage and tradition. Several Indian companies are attempting to boost their manufacturing potential through innovation and expertise in addition to affecting a cost-effective manufacturing and production.
In this light, we take you on a journey of companies, brands and products that are incredibly Indian in their thought and spirit.
Sanitary ware: HSIL
Headquartered in New Delhi, HSIL is one of the most respected sanitary ware manufacturer in India today. The company widened its product basket with a range of bathroom and kitchen appliances products.
HSIL Limited, vastly recognised by its brand Hindware, a leading name in the Indian market is a company driven by innovation. Its complete focus on crafting unforgettable bathing experiences, developing contemporary bathroom solutions for over five decades with products that make life better has set new trends each year. HSIL Limited reformed the way the Indian sanitary ware market was operating.
Synonymous with design and quality, after establishing its reputation in the bathroom products vertical, diversified into glass. HSIL Limited is among India’s top 500 companies as listed in the ‘Fortune India 500’ 2014 list. Superlative design, stylish flair and unbeatable quality is at the heart of HSIL’s business philosophy.
Somany Ceramics has established its presence as a leading and formidable force in the Indian tiles sector. Since 1969, the brand has endeavoured to adorn homes with delight, exuberance and vivaciousness resounding with the quality, strength and life of its products. The company has manufacturing plants in Kadi (Gujarat) and Kassar (Haryana), India and other joint venture plants, generating a production capacity of 41 million sq. Meters annually.
Somany has captured the memories of millions of customers by creating trends in home interior design. It has brought about an unprecedented change in the lives of people by consistently evolving with the Indian market. From implementing the newest in technological brilliance to a steadfast practice of lateral thought and trend-setting tenets, to pioneering several first in design and style for consumers, Somany Ceramics determined pursuit of delivering excellence has placed its brand in an illustrious bracket. The company is heading towards an exciting phase of expansion and growth.
Kitchen ware: Ebco
Ebco now 50 years old, started out as a humble tool room in 1963 and later diversified into mass production of critical components such as cartridge links for ordnance factories.
The brand’s product range spans drawer slides, hinges, computer furniture fittings, joinery fittings, wardrobe fittings, furniture locks, kitchen systems and accessories, window and door fittings, architectural and general hardware and furniture lighting.
Its strengths include a range of core competencies in manufacturing, an ever widening product range, stringent quality standards, affordable prices and a national distributor network that spans every major city of India. Ebco has 31 distributors spread across India’s landscape, in major cities and towns including Mumbai, Goa, Indore, New Delhi, Srinagar, Jaipur, Kolkata, Ranchi, Patna, Chennai, Cochin and many more.
With multidimensional courses of action, this one-stop source for furniture hardware has built its product range, improved its quality standards, inducted new technologies and increased its capacities to be better able to serve its customers.
From lighting solutions to switch gears, Anchor is a household brand. Over the last five decades, the company has been at the forefront of innovation right from its inception and has a rich history in terms of established products. It started with a humble vision of manufacturing electrical products of outstanding quality at a time when the market involving electrical switches or wiring devices was handled by the unorganized sector.
Anchor’s experience, skill set, and understanding of the Indian market is unmatched in the ﬁeld of electrical products since 1963. With a constantly expanding product range and growing market share, Anchor is one of the largest domestic manufacturers of electrical construction materials. Moreover, it was the first organised player in the electrical switches category.
It is the pioneer of the Piano switch in India that is still the benchmark of robust switching operation. The company introduced flame retardant wires in the concept of Colour Plates through Roma. It has also launched Panasonic Vision, the first screw-less terminal switch.
Home Décor: Peeli Dori
A lifestyle brand which offers design services as well as exclusive handmade creations, Peeli Dori sells amazing home décor products. Co-founded by Ananya Kumar and Niharika Choudhary, NIFT alumni and product designers by profession, the brand aims to bring forward the skilled clusters of the country with knowledge of contemporary design aesthetics.
What sets the brand apart from other indie-décor brands is that they design with the deftness of handcrafted art and imaginatively portray a contemporary edge. Its handcrafted products are a thread between the old forgotten craft of India and its new modern avatar. Looking for creativity in forgotten pockets of the country, the idea behind Peeli Dori is to re-introduce vanishing crafts and talents.
With a strong online presence and a concept store in Shahpur Jat, New Delhi, going ahead, the brand sees itself as representing the longstanding design groups of India in the International market, and creating a niche for itself by being the best handmade décor brand in the country. Talking of the Indian spirit of the brand, Niharika Choudhary says, “Peeli Dori is all about the Raw Details of India, unadulterated, the way we love it.”
Artefact: Mango Chutney
Mango Chutney is a home décor brand that not only relies on hand curating but using any canvas as the core for hand painting. From personalized table and floor lamps to painted hookahs, paintings made from tiles, life size stones, canvas paintings, glass souvenirs, invitation cards and many more, the brand specializes in amazing products. The brand is gaining immense popularity in the portraits and the story series in the Lamps category.
The prime objective of the brand is to keep things organic, raw and natural yet spiced up with happiness. Talking about the brand, the owner Esha Nagar says, “The three things at the heart of the brand , Mango Chutney is stories, emotions and colours. These hues together sum up India and its culture. We value the relationships and the concept of memories and stories is ingrained in our heritage. And no other country celebrates colours like we do in our festivals and all happy occasions. This is what Mango Chutney strives for too – Creating stories and expressing emotions through colours”.
Basic, silhouette and bright colours form the essence of the brand. Mango Chutney is meant to be the go to destination for spicing up the gift culture, adding quirk and offering limitless possibilities with freestyle painting. The end products define the brand’s idea of a Flavourful Art Store!
Established in 1999, as part of a larger manufacturing base, Kanchi was founded by an amazing Mother and Son duo – Shobhna and Kunal Mehta. It began as an experiment to create a destination for extreme design. The brand puts relentless efforts to design luxury fabrics for home furnishings by converting the average textile product into a new and enriched experience.
With a marked presence in the International market and through an intense study of trends from different parts of the world, the design philosophy of Kanchi has evolved as a true inspiration. Since its inception Kanchi has brought higher-living to its clientele through its unique textiles, furniture and home accessories.
Kunal Mehta, the owner of Kanchi says, “Our products are used by International Architects and Design Houses for projects around the world – be it Palaces, Hotels or Residences etc. We take great pride in not only using Indian techniques made with the help of artisans and local machines but unique Indian inspired patterns and designs or colours in our furnishing textiles”.
Talking of the brand’s participation in luxury shows in Europe, the United States and the Far East, Kunal Mehta further says that it has steadily attracted growing traffic from the Industry and Design fraternity slowly convincing them of the possibilities of using high-quality and high-design with the exclusive label promise from Kanchi of “100% Indian Designed and Made” furnishing fabrics.
Brand with a Difference: Design Owl
Design Owl is a one-stop solution for a plethora of products, services and ideas. From unique furniture, home décor products, lighting solutions, furnishings, stationaries, organizers, kitchen ware and complete bathroom solutions, Design Owl offers it all.
The brand chronicles India’s top design professionals and consultants to allow you to browse their amazing creations and connect with them. The website of Design Owl lets you browse cutting edge interiors and exteriors to give you breath-taking ideas.
The latest innovation is named ‘Bathroom in A Box’ – a ready to install designer bathroom that comes with best products, detailed drawings in accordance to the bathroom dimensions and an easy to follow step-wise installation guide. Design Owl also provides expert advice online to help with its easy installation.