Home / Interviews


Mirage Ceramics, Mr. Ronit Khadilkar, GVT, PGVT, Metallic Tiles, Crystal Glaze, Quality, Design, Perfection.

Quality, Design And Perfection

“Mirage plans to stay ahead by always making new and innovative products.” Mirage Ceramics, a pioneer of vitrified tiles manufacturing in India, is a dynamic business house that has evolved over two decades. A conversation with Mr. Ronit Khadilkar, Executive Director Mirage Ceramics, gave us a wonderful insight into the innovative ideology of the brand. …

Bharat Floorings, Mr. Firdaus Variava, Heritage tiles, Unity in Diversity, BFT+ Range, Micro cement.

Every Floor Tell a Story

The Bharat Floorings Group is the undisputed leader in quality cement floorings in India. Over the decades Bharat Floorings has laid some of the best-known floors in India’s landmark buildings. The Inside Track spoke to Mr. Firdaus Variava, Vice Chairman, Bharat Flooring to better understand the brand’s strategy and the scope and growth of specialised …

Canadian wood, Mr Pranesh Chhibber, Forestry Innovation Consulting India Pvt. Ltd., British Columbia, Yellow cedar.

Go Sustainable With Canadian Wood

Canadian wood, harvested from sustainable sources has become a credible option that fulfils gaps in the Indian market. Forestry Innovation Investment (FII) is the Crown provincial agency charged with maintaining and expanding markets for B.C. forest products. The wood from Canadian Wood is certified, assures quality and adopts proper manufacturing practices apart from being one …

Yantra, Euro Groove, Mr. Nikhil Daswani, sound resistance, Windows, Railings, Skylights, Rolling Shutters, Solutions for Mosquito Mesh, Eco Friendly, Customer satisfaction.

Yantra: Right Fenestration Solutions

Yantra designs its products with utmost precision keeping in mind the end user. Yantra offers technically benchmark, time tested, certified aluminium window systems based on Euro Groove open window systems. Yantra Aluminium Window System is proposed and supported by a team of qualified professionals dedicated and determined to provide right window solutions keeping in mind …

FunderMax, Dr Prashanth Reddy, facades, Versatility, Optimal light fastness, double hardening, Heat resistant, scratch resistant.

FunderMax: Striving To Lead

FunderMax is the leading player in the High Pressure Laminate industry for cladding materials in India. FunderMax stands at the interface between ideas and materials for facades, furniture as well as interior fittings. Dr Prashanth Reddy, Managing Director, FunderMax India acquainted us with the India’s evolving market for facades and how FunderMax is increasingly contributing …

Aparna Enterprises, Mahesh Choudhary, uPVC, High Energy efficiency, Low maintenance and Durability.

Aparna Enterprises: Scaling With Innovation

“Aparna Venster has been a leader in uPVC fenestration industry and we want to sustain our role by bringing in continuous innovation.” Since 1990, Aparna Enterprises Limited has been a leader in the distribution of superior quality building materials. The Inside Track in a conversation with Mr. Mahesh Choudhary, CEO-uPVC Division, Aparna Venster, gained an …

Nitco, Vivek Talwar, Alibaug, The Argilla collection, Terrazzo Collection.

Environmentally Responsible Endeavour: Nitco

Nitco continuously strives to improve the quality and design of products and increase customer focus. Nitco is among the top premium tile companies in India. The Inside Track spoke to Mr. Vivek Talwar – CMD, Nitco Ltd who acquainted us with the brand’s products, innovations and the future trends. How did Nitco begin? What products …

H&R Johnson, Joydeep Mukherjee, Tiles, Sanitary ware, Bath Fittings, Cool Roof SRI.

H&R Johnson: End-to-end Lifestyle Solutions

“We look to provide a good value proposition to our consumers while being ambitious yet affordable”. H&R Johnson enjoys the reputation of being the only entity in India to offer end-to-end lifestyle solutions covering Tiles, Sanitary ware & Bath Fittings, Engineered Marble and Quartz as well as Modular Kitchens & Modular Furniture. A conversation with …

Somany, Ceramics, Charu Malhotra Bhatia, Floor, Polished Vitrified Tiles, Glazed Vitrified Tiles, Sanitary ware, Bath Fittings.

Somany: Innovating With Technology

With a wide range of product categories, Somany Ceramics Limited is one of the leading players in the Indian ceramic industry. The Inside Track spoke to Ms. Charu Malhotra Bhatia, GM Marketing, Somany Ceramics who gave her valuable insight into the innovations and trends in the tile segment. How did Somany Ceramics begin its operation? …

BSH Appliances, Mr. Gunjan Srivastava, Siemens, Bosch Dishwashers, VitaFresh Box, hobs, hoods, ovens, microwave

BSH Appliances: Innovating For The Customer

“The quality of our products, consumers’ pre and post-sales experience and referrals from our existing consumers have helped us stay ahead in the race.” BSH Household Appliances is one of the world’s leading companies in the sector and the largest home appliance manufacturer in Europe. We, at The Inside Track in a conversation with Mr. …