Kajaria, the largest manufacturer of glazed vitrified tiles in India, hosted a lavish evening to launch the new avatar of their brand of premium tiles, Eternity. The event was held on April 7, 2016, at the Hyatt Regency hotel in Gurgaon. In attendance were a host of channel partners, business associates and members of the core team of Kajaria.
The program began with the group’s Chairman & Managing Director, Ashok Kajaria welcoming the guests and giving a brief insight on how the Kajaria Group has grown over the years and the milestones it has set. Once the renewed brand was launched, Pankaj Sethi, Vice President – Sales & Marketing, Brand Eternity, highlighted the brand values of Eternity and the vision for the brand.
The management then announced the revelation of the specially created display area covering over 6000 sq. feet.
This zone showcased a massive variety of the latest range of tiles from Eternity along with a live bedroom suite.