Kich receives accreditation as Asia’s Most Promising Brand in the Architectural Hardware Category.
Asia’s Most Promising Brands is one of the largest benchmark projects globally in print, portal and broadcast format. It exhibits a research-based listing of the most promising brands across the Asian continent.
Multi-phase research was conducted by World Consulting and Research Corporation (WCRC) and ibrands 360. To increase the authenticity of the process, KPMG closely evaluated the entire process with global jury credibility. At the end of a rigorous process, Kich has emerged prominently in the valuable list of Asia’s most promising brands.
The company has attained this success on the basis of innovative marketing strategies, tremendous growth and brand recall. On all said parameters, Kich has put conscious efforts under their media mix. In order to avoid missing out on prospective clients, the company has put print, electronic and social media to the highest use.
Extensive participation in trade events and regular seminars has been another way to support business associates at Kich. All these promotions have been accentuated with the help of Indian cricketer Cheteshwar Pujara, who is the brand ambassador of Kich.
Today with 47 product galleries, 3 application centres and more than 220 dealers across India, Kich has succeeded in securing a top position as a leader of the architectural hardware products category.
Many corporate giants are Kich’s clients for their requirement of architectural hardware, handrail and baluster systems as well as bathroom accessories. Kich is also engaged in the export of architectural hardware products. With a vast network in Europe, Middle East and Africa, Kich has ensured its presence in many countries across the globe.
Apart from this recent achievement, Kich is also the first Indian company to win the National award for best quality in the premium architectural products category. Besides, due to quality assurance, streamlined service channels, product strength, product design and excellent functionality, it has also been able to win other leading accreditations such as Indian Power Brand, Star Brand India and I-Mark.
With rigid parameters of manufacturing, Kich products are successfully authenticated with regards to mechanical and product life cycle standards by Bodycote, the world’s largest independent testing service provider. Moreover, Kich products are also certified for fire safety standards by Warringtonfire (UK). Kich Handrail and Baluster Systems have been successfully tested for various American standards by Al Futtaim Exova testing (AFE-Dubai).
Regarding this glorious merit, Mr. Bharat Hapani, Managing Director of Kich Architectural Products Pvt. Ltd. stated, “We try to adopt innovative ideas and technologies to accommodate all possible media in our promotion. With such a planned approach we have succeeded in gaining brand recall among end consumers as well as influencer groups. I believe this accreditation of ‘Asia’s Most Promising Brand’ is a result of our product quality and service commitments to our customers. These two fundamental values have made Kich the most acceptable brand in the mind of the customer.”