There is a notable expectation for the 44th edition of CIFF that will take place at the National Exhibition and Convention Centre in Shanghai, Hongqiao from the 8th to the11th of September 2019, due to its vast array of furnishing solutions.
Since CIFF Shanghai 2019, personifies the whole furniture supply chain, it draws in not only producers, buyers, retailers, designers, but also the media. Over 1500 exhibitors have been lined up to showcase the theme this year which is ‘A Paradigm for Global Living’. New ideas for living and working, through high quality products will be on offer.
The fair is organised by the China Trade Macalline Exhibition Co. Ltd., a company which was co founded by the China Foreign Trade Guangzhou Exhibition General Corporation, the main Asian trade fair organisation and by Red Star Macalline Group, the uncontested leader of furniture distribution in China. These two companies have created a new organisation model called ‘Exhibition and Store Alliance’ that provides prodigious benefits for exhibitions and commerce.
The aim of CIFF is to make foreign markets more conscious of the quality and diversity in Chinese design, this being the underline notion across the four main exhibition areas. Hall 4.1, the ‘Contemporary Design Hall’ will show modern design brands in the home furnishings sector and conduct a selection of design events with deep insights into contemporary Chinese design trends, providing inspiration for the numerous high-end interior designers expected in Hongqiao.
The fifth edition of the EAST Design Show will be hosted here as well, which will champion luxury Asian design while promoting creative and business prospects.
The second edition of the Design Dream Show (DDS) showcases the biggest innovative trends and shines a light on the plausibility of Chinese design. Held at the Pritzker Architecture Prize Forum, the celebrated Portuguese architect Alvaro Siza will discuss his incredible career providing insights into his design thinking.
Hall 3, ‘International and Lifestyle’ will zone in on global design. Umpteen world-renowned brands will exhibit recently developed innovations and introduce their collections. In addition, the M + China Top Interior Design Award journeys through big-budget design projects at the ATG-Macalline Life Space as it displays different lifestyles and future life scenes.
The North Hall will be dedicated to lighting in response to the current demand from the Chinese middle class for high quality lamps. ‘International Lighting’ will bring together big brands, while Hall 6.1 will be divided between outdoor furniture, fabrics and home accessories.
On the second floor of the exhibition centre, Hall 5.2, the ’Sleep Centre and Dining Room / Living Room,’ Hall 6.2 ‘Sofa’ and Hall 8.2 ‘Fashion Office’ will offer complete solutions for export to international markets spanning the entire gamut of home and work environments.
In conjunction with CIFF Shanghai 2019, the second edition of the Shanghai International Furniture Machinery and Woodworking Machinery Fair will also take place in Halls 7.1 and 8.1. This fair was created by a partnership between CIFF and WMF, where production technologies and all types of process machinery will be on offer.
Attracting thousands of foreign visitors every year, CIFF Shanghai validates its strong international appeal, thus furnishing a fortuitous advantage to Chinese export companies that will showcase their products.